What’s catching my attention right now is the surprising lack of Yankees vs. Red Sox games on Sunday nights. This iconic rivalry has long been a cornerstone of ESPN’s “Sunday Night Baseball,” typically drawing in the largest viewership for that show each season. In the previous season, ESPN featured three matchups between these two teams, but as NBC recently announced its schedule for 2026, it shows this famed clash occurring only once this year.
Have you noticed the influx of new advertisers during the College Football Playoff games? That’s not by accident! Disney Advertising Sales has successfully onboarded 40 fresh advertisers for this season's CFP. Andrew Messina, who serves as the Senior Vice President of Sales at Disney Advertising, shared with my colleague Josh Carpenter that there has been an overwhelming demand surrounding the title game, which sold out well before the matchup between Indiana and Miami was even confirmed.
And in the realm of corporate rivalries, the conflict between David Ellison and David Zaslav heated up further on Monday. Paramount Skydance issued a letter to stakeholders at Warner Bros. Discovery, announcing its intention to nominate new directors for the WBD board. They have also initiated a lawsuit aimed at compelling the company to reveal crucial details about the bidding process. While this legal dispute may unfold over an extended period, it is important not to underestimate the resolve of PSKY and Ellison.
